@thesis{thesis, author={Septiandi Gama Brilian}, title ={Pengaruh Literasi Keuangan, Experienced Regret, dan Risk Tolerance Terhadap Keputusan Investasi Masyarakat Kota Tuban}, year={2021}, url={http://eprints.perbanas.ac.id/10026/}, abstract={This study aims to analyze the influence of financial literation, experienced regret and risk tolerance on investment decision. The sample of this research is 103 generations of respondents aged 20 - 39 years who live in Tuban with a minimum stage of Rp. 3,500,000. Data analysis used structural equation modeling (SEM-PLS). The results showed that financial literation and risk tolerance had a significant positive effect on investment decision, while experienced regret had a negative effect on investment planning behavior. Keywords : financial literation,experienced regret, risk tolerance,investment decision} }