@thesis{thesis, author={Gracely Paskah Clarisa}, title ={PENGARUH E-SERVICE QUALITY DAN E-TRUST TERHADAP E-SATISFACTION PENGGUNA APLIKASI MYSILOAM DI KOTA PALEMBANG}, year={2024}, url={http://eprints.ukmc.ac.id/12096/}, abstract={This study aims to determine and analyze the variables of E-Service Quality and E-Trust have a positive and significant effect on E-Satisfaction of MySiloam application users in Palembang City. This research is quantitative research using primary data. This research uses non-probability sampling technique with purposive sampling method with a sample of 100 respondents who are individual users of the MySiloam application in Palembang City. The results obtained showed that the E-Service Quality and E-Trust variables had a positive and significant influence on the E-Satisfaction of MySiloam application users in Palembang City. Keywords: E-Service Quality, E-Trust, E-Satisfaction, Application} }