@thesis{thesis, author={Susanti Chainesia Natalia}, title ={PENGARUH TECHNOLOGY COMPATIBILITY DAN RELATIVE ADVANTAGE TERHADAP MINAT PENGGUNA CLOUD ACCOUNTING DI KALANGAN UMKM KOTA PALEMBANG}, year={2023}, url={http://eprints.ukmc.ac.id/9553/}, abstract={This research to determine the effect of technology compatibility and the relative advantage of interest in cloud accounting users in Palembang City, especially among MSMEs. The sampling technique used is purposive sampling method with the population are MSMEs in Palembang City and the sample are the owner or accountant or employee of the business. The results of this research that technology compatibility and relative advantage have a positive effect on the interest of cloud accounting users in Palembang City.} }