@thesis{thesis, author={Budiarso Budiarso and Dewandhono Ananta and Irwan Andri and Krisnadi Yadi and Lawari Anita and Wijaya Susanty}, title ={Klab investasi the program master plan : PT. Bursa Efek Jakarta}, year={1999}, url={https://repository.ipmi.ac.id/1536/}, abstract={The group field project is assigned by the Jakarta stock exchange (PT Bursa Efek Jakarta) to develop a program master plan for introducing the Klab Investasi model as one of their facility that enables Indonesian Individuals to invest their funds in the Indonesian capital market. The klab investasi program is a PT Bursa Efek Jakarta program master plan which describes the vision, mission and goals of Klab investasi. It also illustrates how the value of klab investasi being searched, positioned, created and communicated. This program master plan is supported with the executional guidelines to assure a consistent implementation of it's strategy, thus, it is a program master plan to formalize and socialize the klab investasi. While for the Indonesian individual investors, we also have prepared a manual book (in Bahasa Indonesia version) which will gave a basic knowledge about Indonesian capital market, how to form the klab investasi and the basic techniques of the investment. On the other hand, we have also prepared a manual book for brokerage houses to promote the klab investasi model to the Indonesian individual investors. As we realize that the klab investasi program will not be accomplished without their help. By providing this facility, the management of PT Bursa efek Jakarta wants to make the role of local investor as big as possible and so lead the capital market of Indonesia actively into the 21 century. This will give the country of Indonesia a strong and well respected capital market in the world.} }