@thesis{thesis,
		author={Sandy  Rudi},
		title ={Penerapan Strategi Pengembangan Bisnis Beras Merah Organik Berdasarkan Strength, Weakness, Opportunity Dan Threat (SWOT)},
		year={2019},
		url={http://repository.podomorouniversity.ac.id/243/},
		abstract={The purpose of this final project is to find out if OrGn is able to substain in the competition and how to improve the business developement strategy through Strength, Weakness, Opportunities, and Threat (SWOT). Competition, industry, and market analysis are used to make marketing, operations, and financial plans. The result of SWOT analysis are listed in for Key Performance Indicators. This final project is using descriptive methods, with implementation from Oktober 2018 ? July 2019 (10 months). The result of analysis is to help OrGn create strategies.}
		}