@thesis{thesis,
		author={Noviliana  Ervin Dwi},
		title ={Analisis Peran Generasi Muda Dalam Pengembangan Home Industry Di Era Ekonomi Digital Di Desa Pilang Kecamatan Wonoayu Kabupaten Sidoarjo},
		year={2024},
		url={http://repository.undar.ac.id/id/eprint/577/},
		abstract={This study aims to find out two problems, namely: First, analyzing the role of 
the younger generation in the development of the home industry in the era of 
digital economy in Pilang Village, Wonoayu District, Sidoarjo Regency. Second, 
analyze the supporting and inhibiting factors of the younger generation in home 
industry development in the era of digital economy in Pilang Village, Wonoayu 
Distict, Sidoarjo Regency. This type of research is qualitative descriptive. This 
study took a sample of the younger generation of owners home industry based on 
digital economy in Pilang Village, Wonoayu District, Sidoarjo Regency. The data 
collection techniques used are: by making observations, interviews, and 
documentation. Analysis techniques Data uses data collection, data reduction, and 
inference.
 The results of this study show that first, the role of the younger generation in 
the development of home industry in the era of digital economy in Pilang Village 
Wonoayu District, Sidoarjo Regency, namely establishing a product business 
crackers, established a pentol frozen food business, established a bag product 
business, established a pastry product business, established catering business, 
established a wet cake product business, established various frozen food, 
established peyek chips business, established las HD Jaya, handicrafts photo 
carving, and set up a lathe workshop. Second, the factor supporting the young 
generation in the Development of home industry in the era digital economy in 
Pilang Village, Wonoayu District, Sidoarjo Regency, namely: adequate equipment, 
selection of quality raw materials, product development, use of social media 
(Whatsapp, Tiktok, Facebook, Instagram). While the inhibiting factor of the 
younger generation in home industry development in the era of digital economy in 
Pilang Village Wonoayu District, Sidoarjo Regency, is a difficult raw material in 
can, unstable raw material prices due to ups and downs, where lack of 
extensiveness, strong competition, weather factor, time factor, and carelessness at 
work.
Keywords: young generation, home industry, digital economy}
		}