@thesis{thesis,
		author={ACHMAD DENNIS  and Nofiawaty  and Zakaria },
		title ={PENGARUH MARKETING MIX TERHADAP KEPUTUSAN PEMBELIAN MOBIL BRIO DI KOTA PALEMBANG},
		year={2018},
		url={https://repository.unsri.ac.id/2116/},
		abstract={This study aims to determine the influence of marketing mix on Honda Brio purchasing decisions in Palembang city. Taking sample in this study using a purposive sampling method that is consumers of honda brio cars as many as I 00 respondents. Data collection is done by questionnaire method, interview and documentation. Technical data analysis using t and f :~st. The result of the f-test show that the variable x together has a positive an<J significant effect on purchasing decisions. And from multiple linear regression obtained the dominant promotion influence purchasing decisions.}
		}