PELAKSANAAN CUSTOMER SERVICE DALAM MENINGKATKAN PELAYANAN NASABAH DI BANK BRI MAJAPAHIT TUBAN
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Institusion
Sekolah Tinggi Ilmu Ekonomi Perbanas Surabaya
Author
ANGGRAENI, BELLA KUSUMA
Subject
332.17 - BANKING SERVICES
Datestamp
2017-05-09 06:34:54
Abstract :
the banking world are diverse, they encourage increased every human need. Much can be done by the company in order to increase sales turnover or customers. For example, by providing the most optimal service, improve product quality, increase sales promotion, and continue menggembangkan products in accordance with the wishes and needs of customers The focus of the problem in this final project is a writer, 1) Are Duties, Powers and Responsibilities of Customer Service in improving service to customers in the bank BRI Tuban Majapahit. 2) What is the procedure of opening and closing of accounts at a bank customer deposits BRI Tuban Majapahit. 3) Does Customer Service Efforts to improve service to customers in Bank BRI Tuban Majapahit. 4) What are the barriers faced by Customer Service in improving service to customers at Bank BRI Majapahit This observation made against Bank BRI Tuban Majapahit and the process of data collection in the collection is through the method of primary data, secondary data and interviews. Results of research conducted at the Bank BRI Majapahit Tuban on the implementation of Customer Service in improving customer service is very important, this is indicated by the results of interviews which have researchers did, and with the services that make them comfortable transacting and continue to use the services of the bank without switching to another bank. With such good service quality of customer service has been abandoned again become a better level so that customers remain loyal. Keywords: Implementation of Customer Service, Customer Service.
the banking world are diverse, they encourage increased every human need. Much can be done by the company in order to increase sales turnover or customers. For example, by providing the most optimal service, improve product quality, increase sales promotion, and continue menggembangkan products in accordance with the wishes and needs of customers The focus of the problem in this final project is a writer, 1) Are Duties, Powers and Responsibilities of Customer Service in improving service to customers in the bank BRI Tuban Majapahit. 2) What is the procedure of opening and closing of accounts at a bank customer deposits BRI Tuban Majapahit. 3) Does Customer Service Efforts to improve service to customers in Bank BRI Tuban Majapahit. 4) What are the barriers faced by Customer Service in improving service to customers at Bank BRI Majapahit This observation made against Bank BRI Tuban Majapahit and the process of data collection in the collection is through the method of primary data, secondary data and interviews. Results of research conducted at the Bank BRI Majapahit Tuban on the implementation of Customer Service in improving customer service is very important, this is indicated by the results of interviews which have researchers did, and with the services that make them comfortable transacting and continue to use the services of the bank without switching to another bank. With such good service quality of customer service has been abandoned again become a better level so that customers remain loyal. Keywords: Implementation of Customer Service, Customer Service.
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