Abstract :
The purpose of this study is to examine is there any difference on investment
decision making among participant that received good news information followed
by bad news compared with participant that received bad news information
followed by good news on the SbS and EoS information disclosure pattern, also
long and short information series. The experiment design in this study is 2x2x2
mix design subject, which is the information disclosure pattern (step by Step and
End of Sequence), information order (good news followed by bad news), and
information series (long and short infomation series). The hypothesis of this study
tested with compare means Independent Sample t-test. The amount of participant
involved on this study are 96 college students in STIE Perbanas Surabaya in
Accounting and Management major. The result show that there were difference on
investment decision making among participant that received good news
information followed by bad news compared with participant that received bad
news information followed by good news on the SbS information disclosure
pattern and long information series and also occurs recency effect. The second
result show that, recency effect also occured on EoS information disclosure
pattern and long information series, and there were no investment decision
making difference among participant that received good news information
followed by bad news compared with participant that received bad news
information followed by good news on EoS and short information effect, also
occured no order effect.
Key words: Step by Step, End of Sequence, Investment Decision, Non-accounting
Information