Abstract :
This undergraduate thesis workshop in Bengkalis focuses on enhancing the digital promotion of Micro, Small, and Medium Enterprises (MSMEs) by developing human resource capacity through Canva training. The project aims to improve MSME performance via a comprehensive workshop involving speaker selection, support team coordination, participant engagement, and agenda implementation. It also encompasses activity supervision, speaker appreciation, and certificate issuance. Organized by the Entrepreneurship Workshop group, the project reporting plan details workshop activities and budgets, involving students and local MSMEs. The plan covers the activity schedule, budget, committee structure, psarticipant criteria, and resource allocation, aiming to increase knowledge about MSMEs and support thesis needs while providing valuable insights. The 2023 Entrepreneurship Workshop assessment confirms reaching the target participant number, successful project activity completion, and financial success, with remaining funds distributed among organizers. Despite challenges like sound system issues, prompt resolution occurred. The article explores speaker selection criteria, workshop implementation, and evaluation, covering resource persons, schedule, activities, and participant feedback. It also addresses workshop supervision, speaker appreciation, fee payments, and agenda evaluation.