PERSEPSI KONSUMEN TERHADAP SAYURAN TERUBUK DI PASAR MODERN
Total View This Week0

Institusion

Universitas Muhammadiyah Sukabumi

Author

Siddiq, Syahrul

Subject

S Agriculture (General) 

Datestamp

2021-01-06 04:13:20 

Abstract :
Syahrul Siddiq. 2020. Perception of consumers on terubuk vegetable in the modern market. Advised by Reny Sukmawani and Ema Hilma Meilani. The research aims at knowing how consumers on perception terubuk vegetable in the modern market. The research applied survey method. Total respondents that were studied as much as 54 person by applying incidental sampling. The design of the analysis used is a descriptive analysis. The results of studies revealed that the overall perception of consumers on terubuk vegetable in a modern market based on performance dimension, products sustainability and characteristic products average received a score of 149 at intervals of the score average 2,75 as much as. This shows that consumer perception of as much as 92 % said ?interesting? terubuk vegetable of modern markets. Drawing conclusions this can be information in market opportunities for marketing terubuk modern markets. 

File :
COVER.pdf
LEMBAR PENGESAHAN PEMBIMBING.pdf
LEMBAR PERNYATAAN BEBAS PLAGIAT.pdf
BAB I.pdf
BAB II.pdf
BAB III.pdf
BAB IV.pdf
BAB V.pdf