Institusion
Universitas Pembangunan Jaya Tangerang
Author
Albertus, Raditya Bramantyo
Subject
HE Transportation and Communications
Datestamp
2021-02-11 06:53:16
Abstract :
The formation of a view or attitude is motivated by the level of information exposure
received. Someone who consistently receives exposure to information will form
attitudes to behavior. Information exposure has many forms and one of them is by
using Instagram social media. This study aims to see whether there is an effect of
exposure to information on Lentera Sintas Indonesia (LSI) Instagram content on
social participation, especially the signatories of the petition to Pass the PKS Bill.
The bill is a solution in the form of a legal umbrella for the high levels of sexual
violence in Indonesia. However, there are various obstacles from various parties
and agencies in passing this bill. The theories and concepts used in this research
are information exposure, online petitions, social participation, and Theory of
Planned Behavior. This study used a quantitative method by distributing
questionnaires to 400 respondents who knew information related to the PKS Bill
and followed the LSI Instagram account. The results obtained from this study prove
that the information exposure variable (X) affects social participation (Y), namely
0.695 and is classified as a strong relationship. From this research it can be
concluded that exposure to information in LSI Instagram content can affect a
person's intention to participate in signing the petition through change.org.