Abstract :
Milky Way is a healthy jelly candy made from Multigrain, which consists of
Brown Rice, Black Rice, Barley, Basil Seeds, Green Beans, Glutinous Rice, Corn,
Sesame, Red Millet and White Millet. This jelly candy uses a healthier choice of
sweetener, namely Stevia. Not only that, we also replace gelatin which is usually
used in making jelly candy using local ingredients, namely Glucomannan flour which
is made from Porang. We use dehydration techniques to keep the nutrients in
Multigrain. In addition, this technique is able to keep the product longer lasting
without using preservatives.
By making this jelly candy, I can introduce Multigrain to the people in
Indonesia in a way that makes a healthy snack alternative that is low in glucose and
high fiber. We have a vision by prioritizing customer satisfaction and being able to
compete with other competitors. We will produce this candy for 22 days a month with
a target of 20 jars per day. This Milky Way candy will be pack in a glass jar wrapped
with a brightly colored label contains 20 pcs of candy equivalent to 160gr and is sold
at a price of Rp. 45.290.
This candy has obtained the legality of production from the government and a
valid halal label. Our target market is people with diabetes and who are on a diet,
without age restrictions but we do not recommend it for babies who cannot digest
food completely. Milky Way High-Fiber Jelly Candy can be found easily in our
Minimarket, Supermarket, Vegan Restaurant and e-commerce.