The Effect of Internal Green Practice and External Green Collaboration towards Firm Competitiveness through Green Performance with Case Study of LCGC in Indonesia
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Institusion

Universitas Telkom

Author

NANDA WAHYU FIRDAUS

Subject

COMPETITIVENESS 

Datestamp

2020-01-29 00:00:00 

Abstract :
LCGC (Low Cost Green Car) market competition in Indonesia is increasing, making car companies in Indonesia have to think of ways to survive in the LCGC competition in Indonesia. Firm Competitiveness through green performance in this study is a way to implement the Green Supply Chain Management, for example. Based on previous research, Yang (2013) states that GSCM Practice has an influence on firm competitiveness through green performance in the manufacturing industry. This study uses a questionnaire as a way to collect data with the number of respondents, namely 100 respondents to managers of LCGC car companies in Indonesia. The survey items are convergent and discriminatory validity and to have a good reliability. To test the hypotheses, this research use SmartPLS 3.0 as a statistical software. As the result all variables give significant positive impact towards Firm Competitiveness Keywords: Green Supply Chain Management Practice, Green Performance, Firm Competitiveness, LCGC.