Persepsi Masyarakat Kabupaten Bekasi Terhadap Motif Penggunaan Aplikasi PeduliLindungi
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Institusion
Universitas Islam 45
Author
Rahma, Syifa Nur
Subject
Public Relations
Datestamp
2022-09-15 02:17:46
Abstract :
The emergence of a new virus known as the corona virus is currently worrying the world. In order to overcome the spread of Covid-19, the Minister of Communication and Informatics based on the Decree of the Minister of Communication and Informatics No.171 of 2020, made a policy on the use of the PeduliLindungi application. In response to this rule, the public's response was mixed. This study aims to find out whether public perception has a relationship with the motives for using the PeduliLindungi application. This research method uses a quantitative approach. The total population is 431,038. Sampling was carried out by distributing questionnaires to 100 respondents. Data analysis using product moment correlation using the SPSS version 26 program. The results showed that the cognitive component has a percentage of 81%. This is evidenced by the value of a very strong correlation between the cognitive component and the organic motive of 0.280. The affective component obtained a percentage result of 76%. This is evidenced by the strong correlation value with the organic motive 0.275 and the objective motive 0.300. Similarly, the conative component obtained a yield of 53%. This is evidenced by a very strong correlation value with an organic motive of 0.374, an emergency motive of 0.225, and an objective motive of 0.386. Keywords: Perception, Motive, PeduliLindungi
The emergence of a new virus known as the corona virus is currently worrying the world. In order to overcome the spread of Covid-19, the Minister of Communication and Informatics based on the Decree of the Minister of Communication and Informatics No.171 of 2020, made a policy on the use of the PeduliLindungi application. In response to this rule, the public's response was mixed. This study aims to find out whether public perception has a relationship with the motives for using the PeduliLindungi application. This research method uses a quantitative approach. The total population is 431,038. Sampling was carried out by distributing questionnaires to 100 respondents. Data analysis using product moment correlation using the SPSS version 26 program. The results showed that the cognitive component has a percentage of 81%. This is evidenced by the value of a very strong correlation between the cognitive component and the organic motive of 0.280. The affective component obtained a percentage result of 76%. This is evidenced by the strong correlation value with the organic motive 0.275 and the objective motive 0.300. Similarly, the conative component obtained a yield of 53%. This is evidenced by a very strong correlation value with an organic motive of 0.374, an emergency motive of 0.225, and an objective motive of 0.386. Keywords: Perception, Motive, PeduliLindungi
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